This ABC documentary is an eye-opener on the practice of the Pharmaceutical industry. When a government puts capital gain before the welfare of its people. You must see this documentary to understand the argument that is debated today about health care, insurance, doctor, and laboratory.
"Big Bucks, Big Pharma" pulls back the curtain on the multi-billion dollar pharmaceutical industry to expose the insidious ways that illness is used, manipulated, and sometimes created for capital gain. Focusing on the industry's marketing practices, media scholars and health professionals help viewers understand how direct-to-consumer (DTC) pharmaceutical advertising glamorizes and normalizes prescription medication use and works with promotion to doctors. These industry practices shape how patients and doctors understand and relate to disease and treatment. Ultimately, "Big Bucks, Big Pharma" challenges us to ask important questions about the consequences of relying on a for-profit industry for our health and well-being.
DOCUMENTARY
Your opinion will be greatly appreciated.
"Big Bucks, Big Pharma" pulls back the curtain on the multi-billion dollar pharmaceutical industry to expose the insidious ways that illness is used, manipulated, and sometimes created for capital gain. Focusing on the industry's marketing practices, media scholars and health professionals help viewers understand how direct-to-consumer (DTC) pharmaceutical advertising glamorizes and normalizes prescription medication use and works with promotion to doctors. These industry practices shape how patients and doctors understand and relate to disease and treatment. Ultimately, "Big Bucks, Big Pharma" challenges us to ask important questions about the consequences of relying on a for-profit industry for our health and well-being.
DOCUMENTARY
Your opinion will be greatly appreciated.
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